Turn your blog into a practical tool for building income through curated software stacks. Learn how to solve real problems for your audience while positioning your content as a trusted resource. Discover how to use comparison posts and toolkits to drive consistent engagement and long-term results.
Why Most Blogs Struggle to Generate Consistent Income
You’ve probably seen this before: someone starts a blog with good intentions, posts a few articles, maybe adds a couple of product links, and waits for something to happen. But nothing really moves. No steady traffic, no meaningful engagement, and definitely no reliable income. The issue isn’t just about traffic—it’s about structure, clarity, and usefulness.
Here’s what usually goes wrong:
- Content is scattered: One post is about productivity, the next is a random app review, and the next is a personal update. Readers don’t know what to expect.
- No clear value: Visitors land on your blog but don’t find anything that solves a specific problem. So they leave.
- Links without context: You might mention a tool like Notion or Writesonic, but without showing how you use it or why it matters, it feels like noise.
- No system: There’s no repeatable structure that guides readers from problem to solution using tools you trust.
Let’s say you run a blog focused on working smarter. You write about time management, digital tools, and productivity hacks. You’ve tried listing your favorite apps, but the posts don’t get traction. You’ve added links to tools like ClickUp or Loom, but readers don’t click. Why? Because the content doesn’t connect the dots. It doesn’t show how those tools solve a real problem in a real workflow.
Now imagine you write a post titled “My Remote Work Stack That Saves Me 10 Hours a Week.” You break down exactly how you use Notion to plan your week, Tally.so to collect client feedback, and Loom to send quick updates. You show the flow, the setup, and the results. That’s when readers start paying attention.
Here’s a quick comparison of what works and what doesn’t:
| Blog Approach | Outcome |
|---|---|
| Random tool mentions | Low engagement, no trust |
| Personal workflow with tools | High engagement, repeat visits |
| Generic product reviews | Short-term clicks, low retention |
| Use-case driven toolkits | Long-term value, deeper interest |
And here’s what you can start doing differently:
- Pick a clear problem: “I need to onboard clients faster” or “I want to automate my weekly planning.”
- Build a stack around that: Choose 2–3 tools that solve that problem together.
- Explain the flow: Show how you use each tool, step by step.
- Make it visual: Use tables, screenshots, or Loom videos to walk through your setup.
- Keep it simple: Don’t overwhelm readers with 10 tools. Focus on what works.
Let’s break down a sample stack for someone running a small business:
| Problem Solved | Tool Used | Role in the Stack |
|---|---|---|
| Weekly planning | Notion | Organize tasks, goals, and timelines |
| Client feedback collection | Tally.so | Create simple forms, embed in Notion pages |
| Async updates to team/clients | Loom | Record quick videos, reduce meeting time |
When you build content around these kinds of stacks, your blog becomes more than just a place to read—it becomes a place to act. Readers start using your recommendations because they see how it fits into their workflow. And when your content helps people solve real problems, they come back for more.
You don’t need to be an expert in every tool. You just need to show how you use them in a way that’s clear, useful, and repeatable. That’s what turns your blog into a system that works—for you and for your readers.
What a Personal SaaS Stack Actually Looks Like (And Why It Works)
Think of your blog as a living workspace. Instead of just writing posts, you’re building systems—systems that help people solve problems using tools you already use. A personal SaaS stack is simply a curated set of software tools that work together to solve a specific workflow. It’s not about listing your favorite apps. It’s about showing how those apps work together to get something done.
Let’s say you’re running a small consulting business. You need to manage projects, collect client feedback, and create content that builds trust. You could use:
- Notion to organize your weekly goals, client notes, and deliverables
- Tally.so to collect feedback or intake forms from clients
- Frase to research and write SEO-friendly blog posts that attract leads
Each tool plays a role. You’re not just recommending them—you’re showing how they fit into a system. That’s what makes your blog valuable. You’re not just sharing tools. You’re sharing workflows.
Here’s how a stack might look for someone building a content engine:
| Workflow Goal | Tool Used | What It Helps You Do |
|---|---|---|
| Plan and organize content | Notion | Create editorial calendars, link research |
| Write SEO-optimized articles | Frase | Generate briefs, optimize for search intent |
| Collect reader feedback | Tally.so | Embed forms, gather insights, improve content |
This kind of setup works because it’s practical. You’re solving a real problem—like publishing consistent content or improving client onboarding—and showing exactly how you do it. That’s what makes your blog a resource, not just a reading spot.
How to Create Toolkits That Solve Real Problems
You don’t need to be a tech expert to build a toolkit. You just need to start with a clear problem and work backward. What’s something you or your readers struggle with regularly? Is it organizing their week? Managing client communication? Publishing content consistently?
Once you’ve identified the problem, build a toolkit around it. Keep it lean—two or three tools that work well together. Then show how you use them.
Here are a few toolkit ideas you can build content around:
- Remote Work Starter Stack: Notion for planning, Loom for async updates, Tally.so for feedback
- Content Creation Stack: Frase for SEO research, Notion for outlining, Writesonic for drafting
- Client Onboarding Stack: Tally.so for forms, Notion for shared workspaces, Loom for walkthroughs
You don’t need to cover every feature. Just walk through how you use each tool in your workflow. That’s what makes it relatable. You’re not selling software—you’re solving a problem.
Tips to make your toolkit posts more useful:
- Use screenshots or Loom videos to show your setup
- Include templates or starter files readers can copy
- Break down your workflow step-by-step
- Add a table comparing similar tools if you’ve tried more than one
When you do this well, your blog becomes a go-to resource. People don’t just read—they follow your process, use your tools, and come back for more.
How to Write Comparison Posts That Actually Help People Decide
Comparison posts are powerful when they’re done right. But most of them just list features and pricing. That’s not enough. People want to know which tool fits their situation best. Your job is to guide them.
Start with a clear use case. For example: “Best tools for organizing weekly goals” or “Top platforms for collecting client feedback.” Then compare 2–3 tools based on how they perform in that context.
Let’s say you’re comparing Notion, Coda, and ClickUp for workspace organization. Instead of listing features, break it down like this:
| Feature/Use Case | Notion | Coda | ClickUp |
|---|---|---|---|
| Ease of setup | Very easy | Moderate | Moderate |
| Templates available | Extensive | Good | Good |
| Collaboration tools | Strong | Strong | Very strong |
| Best for | Solo + teams | Data workflows | Task-heavy teams |
Then explain your recommendation. For example: “If you’re a solo consultant who wants a flexible workspace, Notion is the easiest to start with. If you’re managing complex data workflows, Coda gives you more structure. For task-heavy teams, ClickUp offers more built-in project management.”
That’s the kind of clarity people are looking for. You’re not just comparing—you’re guiding.
How to Build a System That Keeps Working for You
Once you’ve built a few toolkits and comparison posts, it’s time to connect the dots. Your blog shouldn’t be a collection of random posts. It should be a system.
Here’s how to make that happen:
- Link related posts together: If you write about your content stack, link to your comparison of Frase vs. other SEO tools
- Create a “Start Here” page: Show readers how to use your blog to solve specific problems
- Build email sequences: Share your toolkits, workflows, and updates with subscribers
- Repurpose content: Turn blog posts into LinkedIn carousels, YouTube walkthroughs, or short guides
- Track what works: Use analytics to see which posts get the most engagement, then build more around those topics
You don’t need to do everything at once. Just start with one toolkit, one comparison post, and one email. Then build from there. The goal is to create a system that helps people solve problems—and keeps them coming back.
3 Actionable Takeaways
- Build your blog around workflows, not just tools. Show how software fits into real-life use cases.
- Use comparison posts to guide decisions, not just list features. Focus on clarity and context.
- Create toolkits that solve specific problems and link them together to form a system your readers can follow.
Top 5 FAQs About Building a Personal SaaS Stack with Your Blog
What’s the best way to choose tools for my stack? Start with a clear problem you want to solve. Then pick 2–3 tools that work well together to solve it.
Do I need to use every tool I recommend? Yes. Your credibility comes from showing how you use the tools yourself. That’s what builds trust.
How many toolkits should I create? Start with one. Focus on quality and clarity. You can expand once you see what resonates with your readers.
What if I’m not a tech-savvy person? You don’t need to be. Just walk through your process clearly. People appreciate simplicity and honesty.
Can I use these stacks for my own business too? Absolutely. That’s the point. Your blog becomes a reflection of how you work—and helps others do the same.
Next Steps
- Choose one workflow you already use—like weekly planning or client onboarding—and write it out step-by-step.
- Build a simple toolkit around that workflow using tools like Notion, Tally.so, Loom, or Frase.
- Create a comparison post that helps readers choose between two tools you’ve used in that workflow.
Your blog doesn’t need to be perfect. It just needs to be useful. When you focus on solving real problems with clear, repeatable systems, your content becomes more than just words—it becomes a resource people rely on.
Start small, stay consistent, and keep improving your stacks. Over time, your blog becomes a system that works for you—and for everyone who reads it.